April 4, 2026
Timing is everything when it comes to shopping for big budget items like a new set of tires. You want the best for your buck and we’ve been in the tire business long enough to know when you should buy tires. Let’s take a look at when it’s best to buy tires of every variety.
Seasonal Tire Discounts and Sales Trends
Tire sales events aren’t randomly placed throughout the year. Tire companies know when shoppers need new tires, when they’re shopping, and when is the best time to buy tires based on their performance.
You’ll always find savings on tires during the holiday season, but you may not want to buy tires that are for summer driving in November. Choosing the right time to buy is vital to your vehicle’s braking and handling performance while also minimizing your wait time to put on that fresh set of tires. Let’s dive deeper into spring and fall sales events and how they impact tire discounts.
Why Tire Prices Drop in Spring and Fall
Typically the best times to shop for tires are before summer and winter. Being the most extreme times of the year in terms of weather, these seasons call for different tires to adapt to their driving conditions. Winter tires especially are affected by seasonality, making it crucial for budget-oriented shoppers to pick the right time to buy.
All-season or touring tires are most likely going to be cheaper in the spring before summer comes around. These tires are ideal for summer driving, making spring sales events vital for shoppers who want to save.
Fall sales events can lead into the major sales events like Black Friday and Cyber Monday, so you will have lots of opportunities there to shop around and save. So we recommend you make a plan to buy your next set of tires in spring or fall to fit your specific goals. Now let’s talk about winter tires and all-terrain tires to see how you can save.
Best Months to Buy Winter Tires and All-Terrains
Winter always comes too soon, and when you want to buy winter tires, there may not be many left while you’re busy holiday shopping. That’s why you need to plan ahead so you can save on your next set of winter tires.
Later Winter/Early Spring
Later winter and early spring are ideal for low prices on winter tires. Retailers want to clear out their inventory, so you will see heavy discounts this time of year. The only challenge, of course, is that winter tires don’t work in warm conditions. Winter tires start to deteriorate faster than all-season tires when exposed to degrees higher than 45 Fahrenheit, making them less safe to drive on.
If you want to buy winter tires when the spring sales events kick in, you should make a plan to store them somewhere cool and dry, like your basement to make sure they’re ready for you next winter.
Early Fall
Those early fall months of September and October are the best time to buy winter tires before the snowflakes start coming down. This is when winter tire promotions are happening and they have a ton of inventory to choose from, giving you more options to shop for premium tires at a lower price. Watch out for rebates and other savings during this time to get more bang for your buck.
Black Friday & Cyber Monday
Holiday shopping is another good time to shop for new winter tires. It’s right before snow begins to be a problem, making it the perfect time to buy winter tires, but inventories can vary, so you have to be quick. Shop for the convenience of not having to wait and the big savings during the holiday season, but everyone is shopping for winter tires at that time too.
Overall, we’d suggest you buy winter tires after winter for big savings and if you have a place to store them, or September and October for a wider inventory to choose from while also enjoying sales event discounts.
Spring
After winter tire season wraps up and the trails are easier to see, enthusiasts will hit the trails for some heavy off-roading. That’s why all-terrain tires are on sale in the spring months of March, April, and May. This gives you a big inventory to choose from so you can enjoy off-roading and daily driving before summer hits.
Fall
The fall sales season is also a good time for all-terrain tires. There are lots of reliable sales events going on, which is an easy way for you to save. Unlike winter tires, you can use all-terrain tires all year round, so you won’t need to store them for a specific season, giving you more shopping flexibility.
Holiday Deals
Black Friday, Cyber Monday, December sales events make it easy to shop for all kinds of tires. Truck and SUV all-terrain tires go fast quickly, so check out their deals and see how you can save before they run out.
How to Time Your Tire Purchase for Maximum Savings
The best way to maximize your savings is to know what you want. Do you want to replace your all-season tires or do you want to make that switch to winter tires before the holidays? Whatever your plans are, you need to plan ahead and keep an eye on your current tires’ wear and tread depth to time your purchase perfectly.
